I started writing my daily post Friday morning. The coffee had only been dripping for a few minutes when I tapped out six words, unsure yet if I’d keep them or start a new idea. Then came one small calamity after another. A planned out quiet moment to reflect turned into the beginning of aContinueContinue reading “Simple Content Marketing”
Category Archives: Marketing
Stop Reading. Start Creating.
At some point we need to stop reading and researching, and go create things. I wish there was a creature on my shoulder who taps me on my ear when I’m overthinking things. Do you feel this way? Start creating today. Write something to publish. Develop social media posts. Record a video. Let it startContinueContinue reading “Stop Reading. Start Creating.”
One-Person Marketing Crews
Note to Self & Other Marketers with All the Hats Effective marketing takes time to develop, time to implement, and time to test. Personally, I wish I had all the time (and energy) in the world to work on my own marketing strategies and experiments. Between working for my employer, two clients, and home lifeContinueContinue reading “One-Person Marketing Crews”
Quantity vs. Quality Content
There is a debate between some marketers over whether it’s better to put out a lot of content all the time or to focus on developing high value content. Both take a certain amount of time and energy, and they both produce different results. Every brand needs some quality content – stuff that truly informs,ContinueContinue reading “Quantity vs. Quality Content”
“Making It Rain” – Taking My Marketing Skill Set to the Next Level
“If you’re not making them money, why should they keep you?” I’m taking that question as a challenge.
The Perfect Marketing Plan
“Can’t you just tell me what the best marketing strategy is so I can implement it myself?” No. I can’t. Trust me when I say that I am just as disappointed I don’t know the perfect strategy for everyone. Individuals have unique situations! Marketing isn’t one-size-fits-all and, honestly, it shouldn’t be! How would you standContinueContinue reading “The Perfect Marketing Plan”
Engagement Sells
It’s not about constantly pushing it on people. It’s talking to people, relating to them, understanding their needs and wants and offering what you can to help.
Give Us Some Value
As marketing continues to evolve in the social media landscape, I’ve noticed businesses are hesitant to share real value. Oh sure, they’ll post pictures of events their people attend, maybe some company activity or they’ll share an article relevant to their industry. And you’re absolutely sure to see whatever they’re selling! My request to businessesContinueContinue reading “Give Us Some Value”
Entrepreneur Podcasts: Surprising Marketing Goldmines
Entrepreneur, side hustle and small business podcasts = marketing goldmines. Find a podcast to fill your chore-time with more value.
What This Marketer Doesn’t Like to Tell You
What does your marketing strategy need to have? How much will that cost? What if it doesn’t generate sales? It’s hard to admit, but…
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