social media management – Amber Heiden's Marketing Services

What This Marketer Doesn’t Like to Tell You

What does your marketing strategy need to have? How much will that cost? What if it doesn’t generate sales? It’s hard to admit, but…

My Inner Salesperson

Everyone is selling something in these days of social media glory, whether it’s their hand-crafted jewelry or their start-up business. Facebook pages are full of art, cupcakes and Tupperware. People hire themselves out for side jobs. Instagram and Twitter feeds gain virtual stardom with thousands of followers. We are in the age of self-promotion andContinueContinue reading “My Inner Salesperson”

Live Stream Usefulness: Brand-Audience Connections in Real Time

Live streaming isn’t just for news stations. Heavyweight brands are already optimizing real time video and advertising, but small businesses and organizations have opportunities on live platforms as well. Don’t know where to start? There are plenty of ideas floating around out there, and below you’ll find a nice list of such live streaming potential.ContinueContinue reading “Live Stream Usefulness: Brand-Audience Connections in Real Time”

Three Reasons to Hire a Social Media Manager

Company size does not matter. If you want consumer engagement, someone needs to be dedicated specifically to the company’s social media activity. The three biggest reasons to hire a social media manager – not the only reasons – are as follows. 1. Strategy is a necessity. A lot of research and strategy goes into aContinueContinue reading “Three Reasons to Hire a Social Media Manager”