Standing in my own way: I question my motivation as a writer and a parent My husband and I recently hired a babysitter so that I could get back on track with my [potential] career in strategic communications. The sitter officially started last week. This week’s initial session was cancelled because Baby was sick, soContinueContinue reading “Standing in my own way”
Author Archives: Amber Heiden
Live to work, work to live: I could be my own employer
Christmas and the New Year have passed, and I am ready to barrel right into 2016. My motivation is not a New Year’s resolution, but an epiphany I had while preparing for the holidays. As busy as my life was before December, it got even crazier with having to add shopping trips, wrapping, dishes toContinueContinue reading “Live to work, work to live: I could be my own employer”
My magical Christmas to his superficial holiday
Holidays take on a different meaning for everyone. It’s an individual response of built up experiences on certain days. Christmas is a week away. Last night my husband and I finally put lights on the small spruce that we picked out the Saturday before. I smiled and bounced a little as we each chose one ornamentContinueContinue reading “My magical Christmas to his superficial holiday”
Take That Job Search Advice With a Grain of Salt
Joining the plethora of job searching articles out there, I would like to put in what truths – or rather, untruths – about what I have found the hunt to really be like. If you are also currently searching for that perfect career, you might be researching resume and cover letter tips like I doContinueContinue reading “Take That Job Search Advice With a Grain of Salt”
Be Social, Build Social: Create a Social Media Plan for Your Business
Social media needs to be a part of every marketing campaign. In my last post I described the importance of designating an employee or team who will manage the company’s social media pages, but the social message should be integrated with the rest of the company’s marketing strategy. A successful social media plan includes research,ContinueContinue reading “Be Social, Build Social: Create a Social Media Plan for Your Business”
Three Reasons to Hire a Social Media Manager
Company size does not matter. If you want consumer engagement, someone needs to be dedicated specifically to the company’s social media activity. The three biggest reasons to hire a social media manager – not the only reasons – are as follows. 1. Strategy is a necessity. A lot of research and strategy goes into aContinueContinue reading “Three Reasons to Hire a Social Media Manager”
From Job Searching to Being Active in the Field
In one week I finalized my freelance strategy, started a part-time job for steady income, and began volunteering. The schedule is much more hectic, but so much more fulfilling. One of the first things people tell you about freelancing is that you should not quit your day job because lining up clients is a slowContinueContinue reading “From Job Searching to Being Active in the Field”
When is the best time to attend college?
Frank Bruni, author and New York Times columnist, spoke on the Wisconsin Public Radio’s Kathleen Dunn Show yesterday about his newest book and how high school might be too early for many young people to make lifelong decisions. You can listen here. I feel lucky that I caught this show yesterday because it hits on the topicContinueContinue reading “When is the best time to attend college?”
Education to Employment Skills Gap
Are your education and experiences providing you with the right skills for the career you want? Until you officially start your job search for post-graduation employment, you don’t really know what employers expect from you. Professors and advisers will do their best to prep you, but even they won’t have all the answers. The Association ofContinueContinue reading “Education to Employment Skills Gap”
Three Steps Towards a Career
My career search has now lasted three months, plus the few building block months prior to graduation. I may still be unemployed, but I learn more with each portfolio revision or interview scored. Below are a few tips that I’ve gathered from my adviser and some extensive reading on how to land a great career.ContinueContinue reading “Three Steps Towards a Career”
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